Stories

Campaigns & Lookbooks

Botanic Reverie collection

The sophisticated and vibrant floral print brings a touch of freshness to our Botanic Reverie.

They wear it

Egyptian Dream by @carla_guetta

Egypt is the destination where the magic of eternity resides. A place where sand and history intertwine, where ancient walls breathe, and the desert light caresses the skin with the same warmth as the Mediterranean sun.

Campaigns & Lookbooks

Charo Ruiz Spring 2025 Collection

This season, Charo Ruiz celebrates the essence of femininity and freedom through a collection that fuses tradition, innovation, and lightness.

New Arrivals & Projects

Charo Ruiz X Tony Kelly

Through the iconic Cuban streets under the lens of the famous and renowned photographer.

Campaigns & Lookbooks

Voile & Gipure 2025 Collection

The key to this collection is to respect the purest codes on which the brand's DNA is based.

New Arrivals & Projects

NY vibes, Lia style

This has been our collaboration with LIA, the AI model a commitment to exploring hybrid narratives. She posed in our latest obsession, Voile & Guipure 2025, through the streets of New York.

Campaigns & Lookbooks

Morgana Blossom 2025 Collection

The symbolism of the ephemeral nature of a petal is the main message for this season; the joy of feeling alive and free in every moment.

Campaigns & Lookbooks

Moi Nelüm 2025 Collection

The new embroidered linen and cotton combinations are here to stay. The proposed placement of this collection represents the perfect execution of the standards of quality and vision of the physical and emotional body of the Charo Ruiz woman.

Campaigns & Lookbooks

Charo Ruiz Resort 2025 Collection

The shapes are conceptualized by revisiting their elements to achieve a new look that retains their original essence.

New Arrivals & Projects

Resort Miami night - ART BASEL

No better way to celebrate the lunch of our new Resort 2025 than together with our Miami gang.

New Arrivals & Projects

Charo Ruiz Among the 50 Most Influential Women in the Balearic Islands, According to Forbes

The Balearic Islands, recognized as the cradle of modern tourism, are also a hotbed of talent, innovation, and female leadership. In this context, Forbes Women has named Charo Ruiz one of the 50 Most Influential Women in the Balearic Islands 2025, an accolade that celebrates her vision, legacy, and commitment to developing fashion from Ibiza to the world.

They wear it

Garota from Ipanema by @clagracian

There are places that radiate the same energy as the island. Corners where the sun kisses the skin, time stands still, and the soul aligns with the sea breeze. This summer, let yourself be carried away by destinations that share our essence.